The Secret Ketchup (or Mayo) Pocket
There are two kinds of people in the world – those who put ketchup on their fries, and those who prefer mayonnaise. Actually, there’s a third group, of people who mix them together. The jury’s still out on that one. Whichever group you belong to, you’re going to appreciate this next brilliant packaging design.
There’s just one problem: There really isn’t an elegant way of eating French fries with ketchup. You either finish the meal with a dirty plate, a napkin smeared with ketchup, or worst of all, messy, sticky hands. The people at this company did a good job when they came up with this packaging solution – they’ve added a pocket into their packaging for the sole purpose of holding the ketchup (or mayo) in a convenient location.